Using the Facebook Ads Library tool for product research, downloading your top competitor videos and marketing angles.

Key Takeaways

• The Facebook Ads Library shows active ads, engagement metrics, and new videos not found on other research tools
• Use it to find top-performing ads, videos, thumbnails, and marketing angles to model
• Download the Chrome extension to save videos and images from the Ads Library
• Cross-reference with other research tools like Dropispy and TikTok to find the best content videos for your product!

Facebook Ads Library Overview

• Filter by Shows active ads, Look for number of ads running, and engagement metrics
• Lets you download videos and images via Chrome extension
• Filter by active ads to see top performers
• Scroll down to see ads running the longest

Using for Product Research

• Search for your product keyword + locations
• Look for ads with high number of active ads running
• Download top video ads to use in your marketing
• Copy marketing angles, descriptions from top performers

Integrating with Other Tools

• Use keywords/angles from Ads Library in Dropified searches
• Check TikTok for viral videos on the product
• Find best overall videos/thumbnails across platforms

Next Steps

• Install Chrome extension to download from Ads Library
• Start searching Ads Library for your products
• Integrate top findings into marketing across platforms
• Continue researching on Dropified, TikTok etc.